Rock On Ruby Photoshoot with Silk Fred

Last week we had a super exciting day shooting with our faves, Silk Fred. We have loads of new, fun and sassy slogans coming to our online store on their site very soon, so we thought we'd show you behind the scenes of our fun filled day down in London town!

We've been on the platform for just over a year now, and we are very proud to be on board with such a girl power team! Silk Fred was started by CEO, Emma, who wanted a provide a platform for independent brands to show their unique, createive designs - and that's exactly what we're about...

Shooting our new designs is always a bit surreal; they've gone from ideas in our heads, to designs on screen; but to see them on a model, ready to go online is always very exciting; our slogans are getting around!

 After a long day of styling and shooting we headed for some much needed calorie laden food!  We ended up in the insanely cool (and very instagrammble) Diner in Spitalfields , which was ahhh-mazing and definitely recommend if you're in the area!

We're so thrilled to have been chosen from hundreds of applicants to be one of the 6 'Brands in Focus' with Silk Fred. It's amazing to work with other like-minded brands, and we can't wait to show you all of the new bits we have coming up! Stay tuned for some exclusive new designs going onto our Silk Fred store this week...

Rock On Ruby Photoshoot with Silk Fred

Rock On Ruby Photoshoot with Silk Fred

Rock On Ruby Photoshoot with Silk Fred

If you fancy seeing what we got up to when we last met up with the SF team, check out the video below, and get some serious table decoration envy; we're talking MAJOR GOALS guys!