The Making of ROR AW20Want some good news to make your day even better? We've got brand new Autumn/Winter products launching this Sunday! At Rock On Ruby we want you to put on your fave top and immediately feel empowered and ready to take on the day - especially in 2020. That's why this Autumn collection is full of little, uplifting slogans to keep you going through the day! Today, I'm letting you take a sneak peek into our red "ROR bible". This is where all our initial ideas, doodles and slogans are thrown in and eventually turned into amazing designs!
First off, we've got brand new sweatshirts - new shape, new colours and new embroidery! We absolutely loved our summer tie dye tees and just had to include more tie dye this season too. These tie dye colours really set the mood for the entire collection. The mustard yellow and dusky blue instantly made us think of star gazing on cold nights while the peach and purple looked like a perfect Autumn sunset! We just had to carry these ideas through to the rest of our products!
These new tie dye sweaters have a brand new fit as well - super oversized and super comfy! You could even get a size up for a sweater dress style. We also added new breast pocket embroidery. These circle designs read "Be the change" or "Be you. Only you." with the classic ROR lightning bolt of course!
As well as tie dye, we've added more cuff embroidery to the shop - some are even online now! These sweatshirts are perfect for when you're sat at your desk working away - you can just look down and see some sassy words of encouragement on your wrist. From "fearless" to "outta this world" there's a slogan to suit everyone.
We've got new coloured tees as well! There's an amazing charcoal grey as well as a cream colour. We can't get over the cream and matching embroidery colour combo. Plus, the star embroidery is deffo getting us in the wintery - might I even say CHRISTMASSY - mood!
We're not going to show you everything right now though! You'll have to check out the site for that! There's plenty more new products coming this Autumn so make sure to keep an eye out this Sunday for the big drop!
Which new product is your fave so far?!
Bethan ROR XX